What is a marketing request form?

A marketing request form is the intake form other teams fill in when they need something from marketing. It turns scattered asks into one queue with the same information on every row, so work is prioritised on what it is worth rather than on who asked loudest.

What should a marketing request form ask for?

Who is asking, what they need, the result it should drive, the audience, the channels, the deadline, and the approver. This template asks for all seven, and makes the goal and the deadline required so nothing enters the queue without a reason and a date.

Can requests go straight to Slack?

Yes. Connect Slack and every submission posts to the channel you pick, so the team sees a new request where they already work instead of in a shared inbox. Slack is available on the free plan.

Can I hide questions that do not apply?

Yes. Conditional logic shows or hides any question based on an earlier answer, so an event request can ask about venue and date while a design request skips both. The requester only ever sees the questions their own request needs.

Marketing Request Form

One front door for every campaign, asset, and event request that reaches the marketing team, with the audience, deadline, and approver captured before work starts.

About this template

Marketing requests arrive as a message at the end of a Slack thread, a hallway ask, and an email with no deadline in it. This form is the one front door that replaces all three. It captures the team asking, what they want, the result it is meant to drive, the audience, the date it is needed by, and the person who approves it, in the order a marketer would ask.

Two questions do most of the work. Asking what result this should drive, with the prompt to name a number rather than a deliverable, sorts real campaigns from nice ideas before anyone opens a design file. The urgency question offers three honest options instead of a priority dropdown where everything is high, so the queue orders itself from what people actually picked.

Adapt the request types and the channel list to how your team is set up. Larger teams usually route by request type so design work and email sends land in different Slack channels, and add a rule that hides the budget question for anything that never carries spend.

Templates are a starting point, not legal or professional advice. Where a form carries consent, medical, or contractual wording, have somebody qualified review it against the rules that apply to you before you publish.

Fields in this template

Your name*Short text
Work email*Email
Your team*Dropdown
What do you need?*Dropdown
Describe the request*Long text
What result should this drive?*Long text
Who is the audience?*Short text
Where should it run?Multiple choice
Date it is needed by*Date
How urgent is it?*Single choice
Who signs this off?*Short text
Budget availableNumber
Copy, logos, or reference materialFile upload
Link to a brief or ticketWebsite

Every field can be renamed, reordered, made optional, or removed once the template is open in the builder.

Build this form by asking Claude or ChatGPT

Connect Deoochform to Claude, ChatGPT, or any assistant that supports MCP, then send it the message below. It creates the marketing request form from this template in your account and replies with a link. You can ask it to add, remove, or reword questions in the same chat before you share the form.

Make me a form in Deoochform from your Marketing Request Form template, then send me the link to share.

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Frequently asked questions

What is a marketing request form?: A marketing request form is the intake form other teams fill in when they need something from marketing. It turns scattered asks into one queue with the same information on every row, so work is prioritised on what it is worth rather than on who asked loudest.
What should a marketing request form ask for?: Who is asking, what they need, the result it should drive, the audience, the channels, the deadline, and the approver. This template asks for all seven, and makes the goal and the deadline required so nothing enters the queue without a reason and a date.
Can requests go straight to Slack?: Yes. Connect Slack and every submission posts to the channel you pick, so the team sees a new request where they already work instead of in a shared inbox. Slack is available on the free plan.
Can I hide questions that do not apply?: Yes. Conditional logic shows or hides any question based on an earlier answer, so an event request can ask about venue and date while a design request skips both. The requester only ever sees the questions their own request needs.

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