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Form templates›Marketing

Testimonial Request Form

Ask a happy customer for a quote you are allowed to publish, with the permission and the attribution settled in the same submission.

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Testimonial Request Form

Ask a happy customer for a quote you are allowed to publish, with the permission and the attribution settled in the same submission.

Takes about 4 minutes

Your words

A number makes this far more persuasive if you have one.

Permission

Powered by Deoochform

Use this template

Opens in the builder. Nothing is saved until you edit it. Or ask Claude or ChatGPT to build it.

Fields
11 questions
Layout
Classic, every question on one page
Theme
Forest, switchable in the preview
Updated
11 August 2026

Categories

  • Marketing form templates
  • Marketing Forms
  • Feedback Forms
  • Consent Forms

Form type

  • Request form templates

Ideal for

  • Marketing teams
  • Customer success
  • Founders
  • Agencies

Best used in

  • Case studies
  • Website social proof
  • Sales collateral

About this template

Asking a customer for a testimonial usually produces something polite and useless, because a blank box is a hard prompt. Asking what the problem was before, what changed after, and then for one sentence gives you a structure that writes the quote almost by itself.

The permission section is what makes this form worth more than a nice email. Attribution and usage are settled in the same submission, so marketing can put the quote on a pricing page without going back to ask, which is the step that usually never happens.

The help text asking for a number in the result field is doing quiet work, since a testimonial with a figure in it outperforms an enthusiastic one without. Keep the anonymous attribution option, because a strong quote from an unnamed director still beats no quote.

Templates are a starting point, not legal or professional advice. Where a form carries consent, medical, or contractual wording, have somebody qualified review it against the rules that apply to you before you publish.

Fields in this template

  • Your name*Short text
  • Job title*Short text
  • Company*Short text
  • Email address*Email
  • What was the problem before you started using us?*Long text
  • What changed after?*Long text
  • If you had to sum it up in one sentence?*Long text
  • How would you like to be credited?*Single choice
  • Where may we use it?*Multiple choice
  • A headshot or company logo, if you are happy to share oneFile upload
  • LogoMultiple choice

Every field can be renamed, reordered, made optional, or removed once the template is open in the builder.

Build this form by asking Claude or ChatGPT

Connect Deoochform to Claude, ChatGPT, or any assistant that supports MCP, then send it the message below. It creates the testimonial request form from this template in your account and replies with a link. You can ask it to add, remove, or reword questions in the same chat before you share the form.

Make me a form in Deoochform from your Testimonial Request Form template, then send me the link to share.

New to this? See how to connect your assistant. You sign in with your browser, so there is no key to copy.

Frequently asked questions

What should a testimonial request form ask?
What the problem was before, what changed after, a one line summary, and permission to publish with attribution. The before and after pair is what makes a quote specific.
How do I get permission to publish?
Ask for it on the same form, with the attribution options spelled out. A quote gathered without written permission usually cannot be used, and going back later is how testimonials die.
What makes a testimonial usable?
A number. The help text asks for one on purpose, because a quote with a figure in it outperforms an enthusiastic one without, and the customer is the only person who has the figure.

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